It astounds me that we use so much technology in the catering industry yet we don't really push our businesses into social media. Ok you have a Facebook page or group thats great news, or maybe you post pics on Instagram or you might even have a great following on Twitter. What do you do with the knowledge that you get from these mediums? Do you look at the people in your area that have high likes, follows and followers in the foodie/drinks trend. Are you tagging these people to get them excited and motivated about your business. Does any local press use social media to communicate with their customers that you could get to visit your business?
I'm not going to spend hours typing about this as we are looking at doing a video blog about it very soon.